Access to data and insights unlocks 4X ROI for a global beverage leader
GenAI Infrastructure Services2025-04-22

Access to data and insights unlocks 4X ROI for a global beverage leader

A global beverage company needed a powerful, data-rich ecosystem to unify commerce, supply chain and consumer insights and to run GenAI and analytics at scale. Vimix designed and delivered secure GenAI infrastructure—hybrid cloud, data lakes, and integrated pipelines—so that the client could consolidate data, deploy AI workloads and realize a 4X return on investment through better demand signals, trade optimization and revenue growth.

GenAI InfrastructureData EcosystemROIBeverage

Project Overview

The Challenge

The client operated across multiple regions and brands with siloed data, legacy systems and no unified platform for analytics or GenAI. They wanted to accelerate data-driven decisions and pilot GenAI use cases but lacked the infrastructure, governance and integration to do so safely and at scale.

Our Solution

Vimix's GenAI infrastructure and data ecosystem engagement gave the global beverage leader a powerful, data-rich foundation that unlocked 4X ROI through unified data access, secure GenAI deployment and data-driven commerce and supply chain decisions.

Project Details

Industry:Retail & E-Commerce
Duration:14–18 months
Team Size:10–12 members
Client:Global beverage owner

Our Approach

1

Infrastructure strategy and design

We defined a GenAI-ready infrastructure strategy: hybrid cloud topology, GPU and compute provisioning, storage tiers and network connectivity. The design supported both batch analytics and low-latency inference while meeting security and compliance requirements.

2

Data ecosystem and pipelines

We built a unified data ecosystem—ingesting commerce, supply chain, marketing and consumer data into governed data lakes and warehouses. Pipelines were automated and quality-monitored so that downstream analytics and GenAI models had a single source of truth.

3

GenAI platform and rollout

We deployed a secure GenAI platform with model serving, API orchestration and access controls. The client rolled out use cases for demand forecasting, trade promotion optimization and content generation, with clear ownership and ROI tracking.

Impact & Results

Data and GenAI ecosystem
ROI
Baseline4X
Pipelines and governance
Data sources
SiloedUnified ecosystem
Infrastructure and platform
GenAI readiness
LimitedSecure platform at scale

4X ROI from data and insights

Unified data access and GenAI-driven insights delivered a fourfold return on investment through improved demand signals, trade optimization and revenue growth.

Scalable, secure infrastructure

The client gained a tech-neutral, scalable foundation for current and future GenAI and analytics workloads without vendor lock-in.

Faster, data-driven decisions

Commerce, supply chain and marketing teams could leverage the same data and AI capabilities for faster, more consistent decisions.

Technology Stack

Infrastructure

Hybrid cloudGPU computeData lakes and warehouses

Data & GenAI

ETL/ELTGovernanceModel servingAPI orchestration

Project Conclusion

Vimix's GenAI infrastructure and data ecosystem engagement gave the global beverage leader a powerful, data-rich foundation that unlocked 4X ROI through unified data access, secure GenAI deployment and data-driven commerce and supply chain decisions.